Great Yarmouth Privacy

1. Information We Collect in Great Yarmouth

Great Yarmouth collects and processes several types of personal information, including:

2. How Great Yarmouth Uses Your Information

Great Yarmouth Borough Council uses your personal information for the following purposes:

• Service Delivery (Great Yarmouth Contract Performance):
  • Processing and managing your Great Yarmouth vehicle rental bookings and agreements. Verifying your identity and confirming you meet our rental requirements. Facilitating vehicle collection and return at Great Yarmouth locations. Processing payments and managing deposits and charges.
• Great Yarmouth Communication (Legitimate Interest/Contract Performance):
  • Sending booking confirmations, updates, and important rental information for Great Yarmouth reservations. Responding to your inquiries and providing customer support for stays in Great Yarmouth. Notifying you of changes to our services or rental policies affecting Great Yarmouth bookings.
• Great Yarmouth Marketing (Consent/Legitimate Interest):
  • Sending promotional offers, newsletters, and service updates about Great Yarmouth where you have given consent or where we have a legitimate interest. You can opt out at any time.
• Great Yarmouth Service Improvement (Legitimate Interest):
  • Analyzing website usage to improve user experience and functionality for Great Yarmouth. Conducting research to improve the Great Yarmouth vehicle fleet and services.
• Great Yarmouth (Legal Duty):
  • Complying with legal, regulatory, and tax requirements in Great Yarmouth. Preventing fraud and ensuring service security. Resolving disputes and enforcing our terms and conditions.

3. Information Sharing — Great Yarmouth

We may share your personal information with Great Yarmouth Borough Council and its service providers:

• Great Yarmouth Service Providers: Third-party companies that help Great Yarmouth deliver its services, such as payment processors, IT support providers, and maintenance services. These providers are contractually obligated to protect your data.

We do not sell Great Yarmouth residents’ or visitors’ personal information to third parties for marketing purposes.

4. Data Security in Great Yarmouth

Great Yarmouth implements appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include encryption, access controls, secure servers, and regular security assessments. However, no internet transmission or electronic storage method is completely secure.

5. Data Retention: Great Yarmouth

Great Yarmouth retains personal information about you only for as long as required to fulfill the purposes for which it was collected, including meeting legal, accounting, or reporting requirements. Retention periods vary depending on the type of information and the context of processing.

6. Your Rights in Great Yarmouth

Under UK data protection law, Great Yarmouth residents have the following rights:

• Right of Access — Great Yarmouth: Request a copy of the personal information we hold about you for Great Yarmouth.

To exercise these rights, please contact our Great Yarmouth office using the details below.

7. Cookies and Tracking — Great Yarmouth

The Great Yarmouth website uses cookies and similar technologies to improve your browsing experience, analyse site traffic, and customise content. You can manage your cookie preferences through your browser settings.

8. Policy Updates — Great Yarmouth

We may update this Privacy Policy for Great Yarmouth periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised Last Updated date. We encourage you to review this policy regularly.

9. Contact Great Yarmouth

For questions about this Privacy Policy or our data practices, contact Great Yarmouth: